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Ep.18 | BTS: Why it resonates Beyond the Scene (Pt. 2)
Our Ashley Cruz returns to discuss why and how BTS connects to its enormous fanbase, the ARMY, and why it's an interesting case study as a pop music phenomenon and as a brand.
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By Areopagus Communications, IncOur Ashley Cruz returns to discuss why and how BTS connects to its enormous fanbase, the ARMY, and why it's an interesting case study as a pop music phenomenon and as a brand.