This week Louis talks with Kevin Twohy, an independent product designer and the founder of Mercer Studios. In his decade-plus designing products for clients like Fitbit, Casper, Everlane and The New York Times, Kevin has learned a lot about the iterative nature of design work. 

He shares some of those insights with Louis in this week’s pod, including budget tips, process considerations — & why a beautiful prototype isn’t always a good idea.

Highlights include: 

– What is a design agency?

– How long do companies generally contract with a design agency?

– What are the benefits of hiring a design agency vs. a freelance designer? How do you know which you need?  

– What is a standard product design process?

– What are the biggest emerging product trends of 2021? 

More on today’s episode, including a full transcript @ https://rocketplace.com/blog/podcast-episode-19-product-designer-kevin-twohy/. 

[Guest / Host bios] 

Guest: Kevin Twohy is the founder & principal of Mercer Studios, a product design agency specializing in zero-to-one product design strategy. Kevin’s clients include Casper, Mirror & The New York Times. 

Host: Louis Beryl is the founder and CEO of Rocketplace. A 3x founder, investor, and board member, Louis began his tech career as a partner at Andreessen Horowitz. When he’s not building businesses (or talking about them!) Louis enjoys cooking for his family and talking at length about it to anyone who will listen. 

https://rocketplace.com/podcast