If you work on the web for your institution, you've undoubtedly fielded a request to "put this on the website" or been asked "when the website will be done."

In this episode of the Hashtag Higher Ed Podcast, Amanda Costello, Lead Content Strategist and Editor at the University of Minnesota College of Education and Human Development, stops by to share how she views the role of a content strategist, reveals her best advice for working with stakeholders on publishing requests, and discusses why the perception of the website as a product is so rampant in higher education.