Seven things to consider when naming your next book, business event, product etc.

EP2 - What’s in a name?

We talk about branding, marketing and the truth that - no matter what - this biz life ain't easy. Strategic brand positioning will make a huge difference in your success, and we'll talk about how this is done. We'll also hear from business owners who have been on the amazing journey of self-employment. We'll let them share how they found success, and learned from their failures along the way.

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EP2 - What’s in a name?

EP2 - What’s in a name?