The Strategy Behind Branding Yourself

EP20: The Relationship Between Branding and Marketing & Building Influence w/ Nate Gray

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Nate Gray is the Founder of FORTHEWXNNERS, an online marketplace that connects businesses with social media professionals. He is quite literally a guru when it comes to marketing and making an impact online. In this episode we chat about:

  • What is marketing psychology?
  • How to build an influence online and offline?
  • The difference between marketing and branding
  • Whether you should think about branding or marketing first when starting your business
  • How to build an online marketplace of your own
  • Using marketing psychology to influence others to commit 
  • How to build social proof
  • What is social proof
  • Why you should be doing things for free (at first)
  • How to properly price your products and services
  • Marketing tactics to use to drive sales (other than constantly reducing the price of your offering)

    • Connect with Nate on Twitter or Instagram, and be sure to check out his marketplace, FORTHEWXNNERS. Don't forget to subscribe and leave a review letting us know what you thought of this episode!

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