Ed Whitehead, Managing Director EMEA, Signifyd

A combination of big data, machine learning and manual review allows Signifyd to offer merchants a 100% financial guarantee against fraud on its end-to-end commerce protection platform. Recently the company raised a $205 million Series E growth equity financing, valuing the business at around $1.34 billion. Robin Amlot of IBS International speaks to Ed Whitehead, Managing Director EMEA of Signifyd, about its promise to merchants and also what the plans are for the latest funding.