Joe Blackburn and Jason Croft cut through the AI hype to reveal where business owners should actually focus their energy in 2026.

Joe challenges the mainstream narrative by asking the question nobody else is asking: Where's the MUST in your business?

Because people do what they must... not what they should.

Jason brings real-world predictions about AI's integration into daily operations... while Joe keeps it grounded in practical implementation challenges.

Learn how to identify your top three daily frustrations and use them as your AI testing ground. Discover why quarterly AI projects might be more effective than trying to overhaul everything at once. And find out whether your business needs an "AI quarterback" to stay ahead of the curve.

This episode shows you how to stop treating AI like a distant problem you'll deal with "someday"... and start making strategic moves that actually move the needle.

By the end, you'll know exactly which ONE thing to attack with AI in your business right now.

Find all the show notes and links here:  https://www.thelionsedge.show/21