The Part-Time CEO

EP210: Brain Chemistry & Marketing


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The other day, I was scrolling on facebook and an ad caught my eye.



5 minutes later, I had made a purchase on that company’s website.



I had never seen them before. I did not know who they were, there were no celebrity endorsements or anything like that.



I don’t remember the last time I purchased from an ad. Impulse purchases like that are uncommon for me.



And yet, I bought.



In this episode, I dive into why I made that purchase, and what it says about buying behavior in general. I share exactly how to market in a way that gets your ideal client’s attention, and leads them to the purchase, using techniques that take into account human psychology and brain chemistry.



I also share how you can implement this in your business. Enjoy!



Links:



Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com

Book a Call with Janelle about Soul Offer:  https://go.oncehub.com/SoulOfferDiscoveryCall

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The Part-Time CEOBy Janelle Lara

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