Indonesia Digital Deconstructed by ACV Capital

Ep.22 - Setting the table for Indonesia's US$77B e-commerce game


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This MindShare episode is all about the next decade of e-commerce in Indonesia, Southeast Asia’s largest and most important retail market.

E-commerce in Indonesia has grown rapidly in recent years, with Lazada, Tokopedia, and Shopee paving the way for new players like Astro. Despite limited internet penetration and low consumer trust a decade ago, the market is now booming with revenue projected to reach US$52 billion in 2023 and US$77 billion by 2027.

Hosted by Leighton Cosseboom, Head of Comms at AC Ventures, we are joined by two experts. Jacopo Mor is now the ex-COO of Lazada Indonesia, one of the largest e-commerce operators in Southeast Asia; and Vincent Tjendra is the co-founder and CEO of Astro, Indonesia’s top quick commerce startup for grocery delivery. With over US$90 million in funding from blue-chip venture capital firms like Tiger Global, Accel, and AC Ventures, Astro has outraised its competitors by around 10x.

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Indonesia Digital Deconstructed by ACV CapitalBy ACV Capital