Coffee with BJ Dichter

EP229 | Rubio’s Presidential Speech, Cowboy Communism Surfaces


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  1. Ai music
  2. Marco Rubio’s Speech to Europe
  3. Cowboy Hat Communism Surfaces

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Coffee with BJ (BJ Dichter) EP229 is a Sunday briefing on the new reality of captured media vs non-captured media, and the persuasion mechanics behind it: pacing and leadingportrayal, the victimization frame, and the “human operating system” that makes narratives sticky. BJ riffs on the Epstein cognitive dissonance test, the coming rebrand of the left into cowboy hat communism, and why Marco Rubio’s speech and standing ovation in Europe matter in the Trump daddy frame, with Rubio cast as “Uncle Jesse.” Also: Cuba and Venezuela as a near-term geopolitical reset, Argentina Starlink expansion after Milei deregulation, the Latin America WhatsApp/Facebook“free data” trap, plus a practical mental skill: compartmentalization. Ends with a plug for Not On Record podcast(Ep200) tonight.

  1. 00:00 Sunday opener, new setup, quick land acknowledgement riff
  2. 04:10 Dreams, REM switch, subscriber-only “micro lessons” idea
  3. 08:05 Language nerd corner: Spanish accents and why pronunciation matters
  4. 12:30 Culture pushback signals: Restore Britain, Clarkson rumours, optimism check
  5. 16:25 Captured vs non-captured media + the “Epstein cognitive dissonance” tactic
  6. 22:40 Geopolitics frame: Trump as “daddy”, Cuba/Venezuela future, Rubio setup
  7. 30:10 Starlink in Argentina + WhatsApp/Facebook and the “free data” trap
  8. 38:15 AI music wake-up call (Suno) + “cowboy hat communism” persuasion breakdown + Rubio as “Uncle Jesse”

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