Can you build a healthy software business when you don’t know how to code? Hiten Shah is on the show today. He and his co-founder Neil Patel, have built two successful SaaS apps: CrazyEgg, and Kissmetrics. Today you’ll hear Hiten’s secret to being a successful entrepreneur.

Highlights

• “I don’t know how to ‘feel’ like an entrepreneur. To me entrepreneurship isn’t a feeling.”
• “When you create something, out of nothing, and somebody consumes it and loves it – that’s entrepreneurship.”
• “The people that get stuck… they don’t bother to figure out what it is (that they can make) that people will love.”
• “To be an entrepreneur you have to build things, and people have to love them.”
• “Almost any problem you see in a company boils down to people and product.”
• “It’s hard to manufacture genuine customer appreciation.”
• “As the creators of things, the people part is huge. You need to ask: ‘how do you humanize a product’?”
• “CrazyEgg was 1 of 10 things we tried; and it was the one that resonated the most with people.”

Show notes

• Hiten on Twitter
• Hitenism
• KISSmetrics
• Crazy Egg

Sponsors

• Our premium sponsor is Sprint.ly. Sprint.ly is agile project management software with one goal: to help you ship more stuff. You can try them out for free at  www.sprint.ly. You can also thank them on Twitter:  @sprintly

Shout outs

• Shout-out #1: Product People newsletter
• Shout-out #2: Save 10% on domains at Hover.com
• Shout-out #3: Get $25 off at Ting

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