Programmatic Pulse

Ep.25 | Ronny Linder | CPO and Partner at Relevant Digital Oy


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This week Sean is joined by Ronny Linder. Ronny is the Chief Product Officer and Partner at Relevant Digital Oy.

We talk about Ronny's career journey, and the challenges and opportunities for publishers in a privacy-first future. Ronny discusses the importance of understanding privacy regulations and the need for publishers to adapt and find alternative solutions. He also highlights the role of Relevant Yield in supporting publishers through the transition and mentions the use of topics and API solutions to maintain measurement effectiveness. The conversation covers various topics related to the ad-tech landscape and the challenges faced by publishers. The main themes include the impact of browser changes on measurement and monetization, key metrics for publishers to prioritize, the role of operational effectiveness, the potential of traffic shaping, the relationship between privacy frameworks and data transparency, and the future of remote working in the industry. The conversation also emphasizes the importance of passion, curiosity, and a people-focused attitude for excelling in the industry.


Sean's LI: https://www.linkedin.com/in/sean-sentient/

Ronny's LI: https://www.linkedin.com/in/ronny-linder-4453732/

The Women in Programmatic Network | women in digital

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Programmatic PulseBy Sentient Talent