In this episode, Gilah Elul, a brand builder and co-founder of Muri Lelu, a luxury cannabis beauty brand, discusses her journey in the beauty industry and her favorite products and rituals.

She also offers valuable advice for aspiring founders, emphasizing the need for unique perspectives and authentic engagement in today's entrepreneurial landscape.

Listeners will gain insights into building customer relationships, the challenges of staying intentional in a trend-driven market, and the importance of in-person brand building.

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