Beer Mile Podcast

Ep28 - Fixing Track & Field with Jesse Williams of Sound Running

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Jesse Williams of Sound Running (formerly Head of Sports Marketing at Brooks) joins the show to take listeners behind the scenes of Track & Field and ideate on how to improve the sport. The guys discuss forming a track league, the economics of putting on track meets, getting money into athletes' hands, and making track more like UFC. Sound Running: https://www.soundrunning.run/ 

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