Marketing focuses a lot on traffic and conversions and too little on what happens next—even though getting a new customer is much more expensive than retaining your current customers. In this episode founder of Conversion Fanatics, Justin Christianson, talks about the high-level strategy that goes *after* the click. Listen to learn how Justin analyzes a brand new client and takes us through his revenue optimization for ecommerce brand Live Bearded.

RESOURCES MENTIONED IN THIS EPISODE

Work with Tier 11

How To Double Your Customers, Sales, & Profits with A/B Testing | Conversion Fanatic

Get one month of FREE blogging from BKA Content

The eCommerce Segmentation Handbook | Sendlane

Live Bearded

Live Bearded Collections

True Beardsman Beard Kit from Live Bearded 

Live Bearded Cart Page

Live Bearded Check Out Page

Conversion Fanatics

Justin on socials

Episode 291: Are You Making This 1 Big Digital Marketing Mistake in 2021?

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Mentioned in this episode:

https://www.NEXTInsurance.com/perpetual

https://www.activecampaign.com/

www.AdRoll.com/PT

Tier 11 Data Suite