In this episode of The Publish To Impact Podcast, we explore six different lead magnets you can use to generate leads for your non-fiction book. Whether you are starting a business or looking to grow your existing one, these lead magnets can be an incredible way to build connections and make an impact in those you serve.

Lead Magnets

Checklist or Cheat Sheet:

• Provide actionable steps from your book.
• Use it before the book release to build excitement.
• Reference it within your book to drive readers to your email list.

Problem-Solving Workbook:

• Create workbooks that guide readers through specific problems.
• Include exercises, templates, and prompts to engage readers.
• Direct readers to separate landing pages for these resources.

Quick Win Guide:

• Offer guides that provide immediate results related to your book’s topic.
• Builds trust in your expertise by delivering quick, actionable strategies.

Resource Toolkit:

• Compile valuable templates, outlines, and checklists into one toolkit.
• Relate the toolkit to your book to ensure consistency and relevance.

Interactive Webinar or Workshop:

• Host pre-recorded sessions that solve problems based on your book’s content.
• Enhance engagement by allowing your audience to see and hear you.
• Upsell your coaching services or additional content during the session.

Using Your Book as a Lead Magnet:

• Distribute your book at networking events instead of business cards.
• Offer your digital book for free to build meaningful connections.
• Focus on the relationships and leads generated rather than royalties.

Summary of the ep!

Lead magnets are essential tools for building your audience and generating leads.

• Use the strategies in this episode to connect with your readers and solve their problems.
• Don’t underestimate the power of giving away your book to establish credibility and make meaningful connections

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I love hearing from you and helping you make an impact with your book. If you have any questions, please reach out by commenting on this episode or through socials below! Otherwise, feel free to download a copy of Publish To Impact or see how we can work together.

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Instagram: https://instagram.com/blake_devos

Website: https://www.blakedevos.com

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Thank you so much for joining me in this latest episode of Publish To Impact. I'd love for you to please leave a review, subscribe for immediate new episode access, and share this podcast with coaches, friends in business, or any other person who you believe can benefit from writing and publishing a book.

Remember: Becoming an author has never been easier, and I'm here to help get you there.

© 2025 The Idea To Impact Podcast Blake de Vos

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