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Michael Tich, Co-founder of Homeroom, is a  marketing leader with experience leading teams to advance the field of marketing analytics and data science.

Key Highlights
- Strategies to target and engage customers
- Challenges implementing data science into digital marketing
- Birth of co-living properties
- Attracting and retaining tenants
- Managing tenant relationships & handling disputes
- Utilizing technology to scale
- Advertising for a property

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