Secret agents. International rendezvous. Big bags of money.

This week, a journey into the weird and wonderful world of domain brokerage with longtime expert, Bill Sweetman. Bill’s business, Name Ninja, rode the wave as domain buying transformed from a cottage industry into a complex international market of (literally) unknowable size. He journeyed back — and took us along for the ride.

Highlights include:

– Why domain brokerage is a little like home-buying

– How NOT to acquire a domain name

– Current trends, including a COVID-19 uptick and social media handles

– How to pick a great domain name (and buy it!)

[Guest / Host bios] 

Guest: Bill Sweetman is the founder of Name Ninja, a company that helps entrepreneurs acquire domain names and social media handles. A self-confessed domain name fanatic, Bill registered his first domain in 1994. He later sold it for five figures.

Host: Louis Beryl is the founder and CEO of Rocketplace. A 3x founder, investor, and board member, Louis began his tech career as a partner at Andreessen Horowitz. When he’s not building businesses (or talking about them!) Louis enjoys cooking for his family and talking at length about it to anyone who will listen.

More on today’s episode, including a full transcript @ https://rocketplace.com/blog/podcast-episode-4-who-owns-the-internet-bill-sweetman/.