Episode 41 - From Desert 🌵 to Forest 🌳: Turning IT Into a Goldmine of Opportunity 💰

📰 Original Blog post

In this episode of The Forge of Unicorns, we take you on a transformative journey, exploring how IT can evolve from a costly liability into a profit-driving, strategic asset. The secret? Behavioral Markers—or Key Behavioral Indicators (KBIs)—that reveal whether your organization is thriving in a collaborative “Forest” 🌳 or stuck in a barren “Desert” 🌵.

Join Michele Brissoni as he unpacks how KBIs go beyond metrics like DORA or SPACE to address the why behind team behaviors. Drawing insights from Bob Marshall’s Hearts ♥️ over Diamonds 💎 philosophy and Kent Beck’s compelling Forest vs. Desert analogy, we explore:

•How KBIs act as leading indicators of success.

•The powerful connection between behaviors, KPIs, and OKRs.

•Practical steps leaders can take to shift organizational culture from reactive to proactive.

•The emotional and financial ROI of a thriving IT ecosystem.

This episode is more than a discussion—it’s a call to action for leaders who are ready to evolve their organizations. Whether you’re cultivating your “Forest” 🌳 or looking for a way out of the “Desert” 🌵, this episode is packed with actionable insights to help you unlock IT’s true potential.

👉 Ready to transform your IT culture? Tune in now and take the first step toward sustainable high performance!

🎧 Listen on Spotify | Apple Podcasts | YouTube

#BehavioralEngineering #ITExcellence #UnicornsEcosystem #ForestVsDesert #KeyBehavioralIndicators #HearthsOVerDiamonds

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