The Sales Revolution

Ep42 Ladders, legacy and life lessons – Gerard Higgins


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Gerard Higgins is the managing director of Higgins Coatings, Australia’s largest painting contractor, leading the company to success with 27 branches and 1500 painters nationwide. Having worked in every aspect of the business, from mixing paint to overseeing operations, Gerard has built a legacy centred on family values, balancing his professional achievements with a deep commitment to his wife, children, and grandchildren, and his passion for golf, red wine, and the peninsula lifestyle.

Gerard reflects on involving multiple generations in the business and the challenges of family dynamics. He shares insights from his Harvard experience and the importance of peer groups for growth. He stresses the need for open communication and understanding personal challenges affecting work. 

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