Social Media Marketing - Where We’ve Gone Wrong & The Right Way to Drive Organic Engagement

1. Treat social media like a tv channel - go there for the social media and put up with the ads - intersect this valuable content with ads. 
2. Means that the customers that you’ve built up actually might want to buy your products.
3. Gretta Van Riel - The guru of social media marketing who built 5 six figure businesses is now out of date and wrong!?
4. Create a page that reflects a lifestyle - people want to follow things that resonate with their world view. 
5. Organic reach is important, later down the line you don’t want to heavily rely on paid acquisition of customers.
6. Pinterest - visual marketing and how to do it properly, it has the highest authority for images.
7. Content is like real estate and engagement/visitors is like footfall past your shop.
8. With Fameswap.com you can actually buy existing social media channels with an existing level of engagement!