Vyapaar

EP46: Disrupting fitness w/AroLeap's Rohit Patel


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Most of us have a hard time waking up in the morning and hitting the gym. Or going for a run. Or doing basic stretching. It's hard. We take annual gym memberships and then we forget about it!


To save time, you might think about building a home gym. But for that, you need space. You need to buy different equipments. Not everyone can do that.


Enter AroLeapX


A smart home gym, that can be mounted on the wall. It uses digital weights to create resistance. 150+ exercises. Data driven insights for progressive training. Looks very aesthetic. It's the future of fitness.


AroLeap recently launched a new product called Ferra. Built for people who have NEVER worked out. Designed to promote healthy aging - requiring only 5 MINUTES of daily exercise!


You can get Ferra by paying a monthly subscription fee and you don't need to pay for the hardware - which is the case with AroLeapX.


I had a lot of fun picking Rohit's brain, which was bubbling with creative ideas. We spoke about a range of topics:


(02:19): Introduction to Rohit and how did the seed of building things take fruition? [talking about Mechanical Engg, entry into IIT Delhi & the Robotics Club]


(08:03): Journey of the co-founders after college + creation of the ICONIC WhatsApp Group to discuss potential ideas


(11:54): IDEA FOR AROLEAP and exploring the concept of digital weights


(16:18): IDEA > PROTOTYPE > FUNDRAISING > R&D > FIRST SALES


(23:28): Challenges faced while building the product


(26:56): WhatsApp Groups for each customer and taking customer feedback to another level


(32:29): ELEVATOR PITCH + how does AroLeap work?


(39:45): The SharkTank Experience


(45:55): LAUNCH OF FERRA - for people aged 40+ with minimum strength training + leveraging the subscription model


(59:22): What’s next for Aroleap?


(1:03:16): What does it take to run a biz in India?


You can check out their story and the amazing suite of products they're building here

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VyapaarBy Siddharth Bothra