Today’s guest is Kelly Mackenzie, founder of award-winning creative agency White Bear. In this episode we talk about what it takes to start and build an agency, and how to cultivate a culture of creativity remotely. Kelly tells us how her and the team have devised ways to find new ideas and get inspired when creativity has been lacking during lockdown. We discuss how to manage client expectations, the importance of upfront payment schedules and how to listen with curiosity to decipher your cl...