Key Moments – a chopcast original series

EP46 - Yassine Zaied


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Yassine Zaied, Chief Marketing and Strategy Officer at Nextink, shares his journey from a small city in Tunisia to becoming a successful sales leader. He discusses the importance of challenging the status quo and the impact of a book called 'What Do You Say After You Say Hello?' on his life. Yassine emphasizes the power of rewriting the script of your life and the role of expectations in relationships and leadership. In this conversation, Yassine Zaied shares insights on managing tension and anxiety, controlling your own anxiety, finding a middle ground in leadership, the decision to join a startup, and changing the marketing approach.

Takeaways

  • Challenging the status quo and creating something new is key to success in sales.
  • Happiness, success, and peace of mind are decisions you make and scripts you can write for yourself.
  • Your childhood experiences and beliefs can shape the way you live your life, but you have the power to rewrite the script.
  • Balancing high expectations with creating a comfortable environment is important in relationships and leadership. Recognize and control your own anxiety to create a positive and secure environment for your team.
  • Give your team members the freedom to take on challenges and learn from their mistakes.
  • Be self-aware of how anxiety affects your perception and communication.
  • Provide new challenges to keep employees intellectually stimulated and engaged.
  • Chapters

    00:00 Introduction and Childhood Dreams

    03:05 Growing Up in Tunisia

    04:22 Joining Nextink and Building the Sales Machine

    05:23 Company Growth and Success

    08:08 Failure in a Sales Role

    09:19 The Importance of Challenging the Status Quo

    13:27 The Book that Changed Yassine's Life

    24:39 The Influence of a Friend

    28:37 Managing Tension and Anxiety

    32:06 Controlling Your Own Anxiety

    36:00 Finding a Middle Ground

    40:22 The Decision to Join a Startup

    46:17 Changing the Marketing Approach

    ...more
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    Key Moments – a chopcast original seriesBy chopcast