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EP47: Scaling Growth in B2C and B2B with Casey Armstrong
Casey has lead marketing at some hugely successful B2C websites like Paelohacks and Watchmaster.com; he's also done it for B2B companies including BigCommerce and ShipBob.
We talk to Casey about:
- How he managed to scale Paelohacks to millions of unique visitors.
- The virtual summit playbook that Casey used successfully in both B2C and B2B companies.
- What are the key attributes to look for when scaling a world-class marketing team?
Happy Growing!
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By Kieran Flanagan and Scott Tousley
5
3939 ratings
Casey has lead marketing at some hugely successful B2C websites like Paelohacks and Watchmaster.com; he's also done it for B2B companies including BigCommerce and ShipBob.
We talk to Casey about:
- How he managed to scale Paelohacks to millions of unique visitors.
- The virtual summit playbook that Casey used successfully in both B2C and B2B companies.
- What are the key attributes to look for when scaling a world-class marketing team?
Happy Growing!