Driven by Faith Doula Podcast

Ep5: Buyer Types & Authentic Marketing


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In Episode 5 of the Driven by Faith Doula Podcast, we dive into a vital topic for doulas and childbirth educators—understanding the different types of clients you may encounter and how to serve them in a way that aligns with your values, faith, and purpose. This episode isn’t about "selling" yourself or hustling to get clients. It’s about walking in the purpose God has called you to, recognizing who you're meant to serve, and authentically connecting with them.


Through this discussion, we’ll break down five key types of clients, how to recognize their unique needs, and how to approach them with grace, faith, and professionalism.


The Researcher

The Emotional Buyer

The Value Seeker

The Referral Buyer

The Last-Minute Decision Maker


Quote from this episode: 

"You don’t need to sell yourself. If you’re called to this work, God will align the right people to your path. Our job is to be available, to be faithful, and to serve others with grace and purpose."


Takeaways:

Serve, Don’t Sell

Tailor Your Approach 

Trust God’s Timing

Walk in Purpose


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Driven by Faith Doula PodcastBy The Wombsisterhood