Today’s guest is Nancy Evbuomwan, business strategist and founder of Unikable.Nancy began her journey into entrepreneurship back in 2012, when she launched media startup Whisper London, a venture which subsequently had to close a few years later. In this episode, Nancy tells us about that experience, how they hadn’t developed a commercialisation strategy and ultimately had no end goal. There was a loyal readership and clear demand, but it was unsustainable financially.Nancy tells us how this ...