Steven Levy has a wide-ranging conversation with Jim about his new book, Facebook: The Inside Story. They cover Steven's multi-year access to Facebook & Mark Zuckerberg while researching the book, Facebook’s initial denial of impact on the 2016 election, hate speech vs free speech, engagement metric incentives, micro-targeting & political advertising, early days of the company, key players & collaborators, Harvard, telling Zuckerberg personality traits & interests, acquisitions, real-name identity dynamics, company operations & structure, Facebook's COVID-19 opportunities, the future, and much more.