DTx Podcast with Eugene Borukhovich

Ep55: Enabling Behavior Change Through Acceptance, Awareness and Mindfulness


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In this episode, we hear from Jo Masterson, CEO and Co-Founder of 2Morrow. In their own words 2Morrow's mission is to help millions improve their lives with the use of evidence-based, behavioral change programs.


In this episode, we cover:

  • The founding philosophy of 2Morrow and co-founding a company with your partner
  • The funding journey
  • The NIH grant for 2Morrow's program for pain
  • Using a DTx to cope with pain that will not be effected by behaviour change
  • Consumer experience using different 2Morrow programs
  • Core principles of acceptance, awareness and mindfulness
  • Evidence generation and approach to market

  • Guest Links and Resources:

    • Connect with Jo Masterson on LinkedIn
    • Visit www.2morrowinc.com

    • Host Links:

      • Connect with Eugene Borukhovich: Twitter | LinkedIn
      • Connect with Chandana Fitzgerald, MD: Twitter | LinkedIn
      • Connect with YourCoach.health: Website | Twitter
      • Check out Shot of Digital Health with Eugene and Jim Joyce: Website | Podcast App
      • HealthXL: Website | Twitter | Join an Event


      • Digital Therapeutics Podcast would not be possible without the support of leading DTx organizations. Thank you to:

        > Presenting Partner: Amalgam Rx

        > Contributing Partners and Sponsors: Akili | Big Health | Click Therapeutics | Lindus Health | Orion Pharma


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        DTx Podcast with Eugene BorukhovichBy Digital Health Today with Eugene Borukhovich

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