This week on the show Sean is joined by Gregg Rogers, Senior Director, Curation Partnerships at Equativ.

🎙 Gregg’s Career Journey

🎙 The Evolution of Equativ and Its Mission

🎙 Breaking Down Curation: Why It’s More Than Just a Buzzword

🎙 SSP vs. DSP: Why Curation on the Supply Side Matters

🎙 Addressability & Audience Targeting

🎙 AI, Creative Personalisation & Commerce Media

🎙 Predictions for 2025

🎙 Gregg’s Career Advice