The Livelihood Podcast

EP#59 - Is Black Friday a Black Mark on Your Business? Does Discounting Hurt Your Brand More Than Help it?


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In this episode we discuss the effects of discounting on your business. Does it impact the value that you can offer the customer over the long term or turn them into deal seeking missiles? Is black Friday a good thing for ecommerce brands across the board? If you've ever wondered the same, then this is a good ep for you. We're also testing out video for the first time, which you can find on youtube here. 

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The Livelihood PodcastBy Entrepreneur Luke Emery & Product Designer Alex Peet