Agile is collapsing under its own market weight.

Drowned in certifications, fake agility coaches, and checkbox processes.

The purpose? Forgotten.

The manifesto? Commercialized.

The results? Burnout, silos, disengagement.

It’s not a transformation.

It’s a crime scene.

💥 But what if we could resurrect Agile from the wreckage?

Not with another framework.

Not with another Jira template.

But with OKRs — the real ones.

👉 Not dashboards.

👉 Not vanity metrics.

👉 But behavioral scaffolding — rewiring the way people think, act, and build.

In this episode, John Cowan (NextWave VC) unpacks how OKRs, when rooted in engineering mastery, XP discipline, and behavioral science, can become a true operating system for cultural evolution.

And that’s where the Unicorns’ Ecosystem takes over:

🔁 Key Results designed to shift behavior

🧠 Key Behavior Indicators that map cultural friction

🥋 Software Craftsmanship Dojo to encode technical excellence

💡 Egoless collaboration as a team operating norm

“Agile only works when you layer OKRs on top.”

– John Cowan

The Agile you were promised isn’t dead.

It’s waiting to be rebuilt — one virtuous behavior at a time.

👇 Full drop inside.

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🚨 GET STARTED - SW Craftsmanship Dojo Assessment

🧪 Want to know how your team scores against elite development?

Take the Craftsmanship Dojo Assessment and get your org benchmark.

If your score is low, your entire org is one vibe-coded sprint away from irrelevance.

Don’t wait for the layoffs.

Start evolving today.

👉 https://swcraftsmanshipdojo.com/#get-started

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