*Trigger Warning: in this episode, we talk about depression and OCD which may be alarming to some listeners. Please use discretion, take care of yourself, and if you need to, don’t be afraid to reach out and ask someone close to you for help.

Bob Burg shares how a subtle shift in focus is not only a more uplifting and fulfilling way of conducting business but the most financially profitable way, as well. For 30 years he’s helped companies, sales leaders, and their teams to more effectively communicate their value, sell at higher prices with less resistance, and grow their businesses based on Endless Referrals.

In This Episode:

• The philosophy behind the go-giver
• The difference between price and value
• The value of acknowledging when someone comments about his book or articles
• Being afflicted with obsessive compulsive disorder (OCD) from a young age
• Getting diagnosed and overcoming the shame
• The impact of a mentor
• Bob’s process for turning weaknesses into strengths he learned from reading The Autobiography of Benjamin Franklin

Resources:

International OCD Foundation: https://iocdf.org/ 

The Go-Giver Success Alliance: https://gogiversuccessalliance.com/