Quick Marketing Trick

Ep6. How to Ensure Success With Anything


Listen Later

"I’m about to tell you… how you can 99% ensure success … with anything. It comes down to a complicated….. But very simple sanity check."
Welcome to Episode 6 of the QuickMarketingTrick.com.au podcast.
Disclaimer: This is NOT a promise you will make $1 or $1million dollars. This is not a promise you’ll become rich and famous and get your own reality show on Netflix.
I’m about to tell you… how you can 99% ensure success … with anything. It comes down to a complicated….. But very simple sanity check.
Let’s talk about this in terms of marketing.
Calling any idea or an Ad for example.. a “WINNER” or “a LOSER” too soon, is one of the biggest mistakes people make.
Including me, even after well over a million dollars spent in Advertising… when a new idea or campaign is launched for the first time… I still occasionally find myself judging all too soon. And usually…the problem is cutting it off too soon.
Quick tip, every time I launch a new Ad on Facebook or wherever, I always launch 3-4 completely different ads. And I encourage you to do the same. A small difference can double your sales.
So.. still using this example, sometimes when I set up 4 new Ads… all the ads will be about the same thing. But the words in the ads, pictures, etc, will be different.
After a little while, I’ll see that one of the ads made 6 sales. Another one made 2 sales… and the 3rd and 4th ad made 0 sales.
And this is where the big mistake is made.
I hope by listening, reading or watching this video, you WILL NOT fall for this all too common trap.
I’m recording this in video also, so it will be on the Quick Marketing Trick podcast, but there will also be a video on the website if you want to see the visuals too, go to quickmarketingtrick.com.au and search for Episode 6.
I’m going to show you the only way you should be making decisions like this.
It takes guts.
You have to be brave.
--
Show Notes
Free Online Calculator to test what version of anything is REALLY the best (outside of personal opinion).
Note: if this ever goes down, let me know and I’ll update it.. And just search google for “ Free A B Test Calculator “ and you should find several to use.
http://getdatadriven.com/ab-significance-test
Facebook Page to Ask Questions About A/B Tests and Sample Sizes
https://www.facebook.com/quickmarketingtrick/
...more
View all episodesView all episodes
Download on the App Store

Quick Marketing TrickBy Chris Godfrey