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EP6: Kathleen Booth on Brand Publishing - INBOUND Event
Rocket Fuel: Double Traffic and Revenue by Shifting from Content Marketing to Brand Publishing. In this interview, I talk with Kathleen Booth about her upcoming INBOUND 2019 talk. She shares the difference between a publisher and a content marketing mentality.
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By Dan Moyle & Josh WingateRocket Fuel: Double Traffic and Revenue by Shifting from Content Marketing to Brand Publishing. In this interview, I talk with Kathleen Booth about her upcoming INBOUND 2019 talk. She shares the difference between a publisher and a content marketing mentality.