In this episode, Liz Heiman, Renee Bigelow, Brynne Tillman, Mike Simmons and Chris Bowen take on one of the most common points of confusion in sales: what exactly counts as a methodology, and how it differs from a system, a framework, or a process. The discussion digs into why so many organizations struggle with unclear definitions, what happens when companies switch methodologies too often, and how to choose an approach that reflects company values while supporting growth.