In this episode of Chasing the Insights, I talk to startup founder Yana Tornoe.

Yana talks to us about failing a startup after 6 years of building it.

Yana Tornoe is the founder of Question Base, the "Brilliant Bot" by Slack that helps startups document knowledge & answer questions right in their workflow in Slack; Question Base is also Product of the Day on Product Hunt and the company just graduated the prestigious business accelerator Techstars.

They closed their pre-seed round by an impressive line of investors such as Zelda Ventures and angels from Salesforce, Google, Notion, Cisco Airbnb, Carta and Stripe.

Yana is the marketing and business co-founder of Question Base. She is in charge of client's relationships and gathering the market intel the company needs to navigate to product market fit.

Yana and her two co-founders previously build Swipes, a productivity company that they ran for 6 years.

Swipes developed the #1 task manager on the App Store, it was part of the top B2B accelerator in Silicon Valley, Alchemist, and scaled its tool to over 1M users.