Is it time to pull the plug? For any founder, it's the hardest question to answer. You've poured your time, money, and energy into an idea, but the traction just isn't there. How do you know if you're on the verge of a breakthrough or just digging a deeper hole?

In this episode of DeepMind Notes, we provide a clear framework for tackling the critical decision of when to pivot or quit your current venture. Learn how to practice intellectual honesty to see the real signals from the market, avoid the dangerous sunk cost fallacy that traps so many entrepreneurs, and use a Minimum Viable Test (MVT) to validate your riskiest assumptions without wasting resources.

We'll help you diagnose if you're too focused on your solution instead of the customer's problem and what true "market pull" really feels like.

✅ In this episode, you'll learn:

- The Founder's Hardest Decision: To Quit or To Persevere?

- Intellectual Honesty: How to See The Signal in The Noise

- Using a Minimum Viable Test (MVT) to Get Real Answers

- How to Defeat the Dangerous Sunk Cost Fallacy

- Are You Focused on the Problem or Just Your Solution?

- The Ultimate Litmus Test: Is the Market Actually Pulling You?

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