Remote Coaches Podcast

Ep.77 - How To Become An Online Fitness Coach [7-Simple Steps]


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If you're looking to become an online fitness coach, you're in the right place. In this pod, we're going to take you through seven simple steps to help you become a successful online fitness coach.

Step one is to get certified and gain some experience. While certification isn't necessary, it will certainly help establish credibility. You can also gain experience on the gym floor or through a nutrition course like Precision Nutrition.

Step two is to come up with what you want to sell or offer. There are many ways to go about this, such as building a membership site with resources, launching a group coaching offer, or selling one-on-one coaching services.

Step three is to pick an ideal online client. It's helpful to choose a specific group of people so that you can tailor your marketing and program to them. This will help you stand out in a crowded market. Remember, problem plus target market equals niche.

Step four is to set up a payment processor. You'll need something to take payments and collect monthly payments. Stripe is a popular choice for its reliability and 2.9% fee. However, there are other options, like GoCardless, which offers a lower fee.

Step five is to come up with a marketing strategy. Choose one or two platforms, like Facebook, Instagram, or LinkedIn, that you want to target. Create content that touches on three things: vision, value, and connection.

Step six is to collect results and transformations. Run incentives to join your online program, get beta testers, collect transformations and results, and build your confidence. This is also an opportunity to increase your pricing along the way.

Step seven is to review, improve, and build. Things change fast online, so it's essential to review and improve your services regularly. Consider adding a better quality service, layering in another platform for growth, or establishing another lead generation channel like referrals, paid marketing, collaborations, or a content creation growth strategy.

So, there you have it. These are seven simple steps to becoming a successful online fitness coach. Don't forget to like and subscribe for more tips on how to succeed in the fitness industry.


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Remote Coaches PodcastBy Alex Povey