Identify what's working in your sales and marketing strategies!

(Recorded Live on Clubhouse February 24th, 2023)

This week, we spoke with Manu Rekhi and Ricardo Araujo of Inventus Capital Partners to learn how small businesses can utilize data science to improve their product and increase sales. They shared tips for gathering and analyzing data, and how to run successful tests to predict buying trends. Plus, hear their best advice for making the most of A/B testing.

Speaker: Colin C. Campbell, Michele Van Tilborg

Guests: Manu Rekhi and Ricardo Araujo