In our beta episode, host Romke de Haan & co-host Michael De Boer interview Bill Eisner, Owner and Founder of Incendiary. They discuss why the move from a successful traditional advertising agency to a purpose driven firm, how his cancer diagnosis reinforced the decision and his take on some of the brands using purpose today.

 

Notable Mentions: Eric Livingston (The Money Source), 2 Blind Brothers, Toms Shoes, Bombas Socks, Warby Parker, Subaru and author Deanna Singh (Purposeful Hustle: Direct Your Life's Work to Making a Positive Impact).