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July 21, 2025

Episode 004 — Professionalism, Process … and Jazz (pt. 1)

55 minutes

As the business matures, it stretches forward towards greater professionalism. We talk about the three Cs that are the aim of professionalism:

Calmness

Confidence

Consistency

We talk about the essence of professionalism:

Capturing 'our ways of working'

Making sure there's always value delivered — for customers, and for the standing of the business

Ensuring efficiency — removing unnecessary overheads

Giving clarity

And making the best client experience possible

And we talk about how hyper-growth can jeopardise a lot of that!

Professionalism demands that project delivery processes are comprehensive and robust. In the second half of the episode we talk about the 'why' of processes — why they're there:

they're the way you do things, adding to the distinctive character of the business

they're reliable, replicable practices — and that can lead to automations

they're clear, and can be explained easily to customers

But processes should also be separate from the person themself, like a product for the business.

Lastly we talk about the hazard of processes that over-boil!

...more

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By Joe Baker & Steve Hunton