Please listen to Episode 013 to hear the continuation of this 

• How Blake Etheridge worked TI's internal organization to create a large referral engine to find top users and new users for community.  
• Creating events for employees started driving internal energy and interest.  Success is like a virus.
• Why planning strategic face-to-face meetings with your key members are important? 
• Vested Interest to know what each community member needed to create a great experience"
• The Blake Ethridge framework of building a B2B community super user program:
  • Phase 1: Reach out to your sales team and learn how to community members can help
  • Phase 2: Identify individual users outpacing internal support response
  • Phase 3: Get to know your internal and super user advocates.  Find out what motivates them and offer a win-win solution on community. "How can I help you, here is how you can help me"
  • Phase 4: Create an internal referral program to find super users in the employee and customer base.