Episode 02 of Fresh Tracks with Kelly Robbins we take a deep look at why you can create a marketing funnel that doesn't work. What's it lacking? We call it SOUL. What is SOUL in your marketing and why does it matter?

1:35 - What is SOUL in marketing?

4:35 - The role of your personal journey in marketing your business.

5:27 - How to know what your next step is.

7:14 - Is your marketing generic or does it have SOUL?

10:34 - Creating from a place of faith and purpose.

17:27 - Having a point of view in your marketing.

20:20 - How to know if your marketing funnel is working or not.

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