On the Desk of Brian

Episode 023: Coffee, Chips, and Consumer Psychology


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🎙️Episode 023: Coffee, Chips, and Consumer Psychology


📚 Reading Habits – Leisure reading has dropped about 10% since 2003, but small daily habits like reading 10–15 minutes can help rebuild the routine.


💰 The Decoy Effect – Businesses use a third pricing option to nudge consumers toward a more profitable choice.


Rising Coffee Prices – Coffee prices have more than doubled since 2020, largely due to climate-driven heat stress on crops.


Coffee & Productivity – Moderate coffee consumption may improve alertness, mood, and even social connection.


😴 Falling Asleep Faster – People who sleep quickly often manage stress well and keep consistent sleep routines.


💻 AI in Apple Notes – Upcoming updates may allow hands-free note creation and organization through Siri and AI.


🚀 Apple’s M5 Chips – The new M5 Pro and M5 Max promise major gains in CPU, graphics, and AI performance.


🖖 Star Trek Pause – For the first time in over a decade, no Star Trek series are currently in production.


🎮 Next Xbox – Microsoft is developing Project Helix, a next-gen console blending PC and console gaming.


Druw Jones & Team Netherlands – He qualifies for the Dutch team through his father’s birthplace, Curaçao.


📺 Friday Night Baseball – Apple TV+ resumes weekly MLB doubleheaders starting March 27.


🧀 Packers Ticket Policy – Season-ticket holders who repeatedly resell seats could lose them.

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Sources:

Education

https://www.popsci.com/health/how-to-rebuild-your-reading-habits/


Economics

https://www.thecooldown.com/outdoors/coffee-price-increase-reason-climate-change/


https://www.earthsattractions.com/decoy-effect-pricing-strategy/


Productivity

https://www.earthsattractions.com/international-coffee-day-coffee-morning-routine-mental-health/


https://www.yourtango.com/self/specific-traits-of-people-who-fall-asleep-instantly


Technology

https://www.talkandroid.com/520540-youll-never-take-notes-the-same-way-again-after-this-surprising-update/


https://www.macrumors.com/2026/03/03/apple-debuts-m5-pro-and-m5-max-chips/


Entertainment 

https://nerdist.com/article/no-star-trek-tv-production-or-greenlit-first-time-since-2015/


https://mashable.com/article/microsoft-confirms-project-helix-next-gen-xbox-gaming-console


Sports

https://www.sportskeeda.com/baseball/news-why-american-druw-jones-playing-netherlands-world-baseball-classic-all-need-know-outfielder-s-dutch-connection-4aa84891


https://9to5mac.com/2026/03/11/major-league-baseball-on-apple-tv-returns-soon-heres-whats-coming/


https://www.nbcsports.com/nfl/profootballtalk/rumor-mill/news/packers-warn-season-ticket-holders-who-repeatedly-resell

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On the Desk of BrianBy Brian