In this episode, I'm joined by Brian Price, a former powersports industry product developer who helped create products for industry heavy hitters Fox Racing, Alpinestars, and Shift MX, before relocating to Bend, Oregon, and founding his own online retail shop, Atomic-Moto.com. Another fascinating history lesson and behind-the-scenes look at the powersports industry. Thanks for listening! Enjoying The Dirt Buzz? Please consider becoming a Patron by following the "Support the show" link below. ...