This week on The Optimized Ecommerce Podcast, Joseph Liu joins Tanner Larsson to dive into detail what customer avatars are, why they are important, and how you can leverage them in your business.

Join us in this week’s episode and learn how you can leverage your business through customer avatars and the benefits it provides when it is done right.

For show notes or to listen to more episodes, visit our podcast page at BuildGrowScale.com/podcast.

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