In this conversation, the team talks about all things marketing, sales, and collaboration. Hear about how to align the end-user experience with the company’s value, the importance of cross-department communication, balancing product, marketing, and sales, what the ideal Fortune100 company looks like, focusing on the needs of team members, and the role of creativity in collaborations.

[00:39] Introducing the co-hosts

[04:59] The ups and downs of doing product sales marketing

[07:10] Aligning the end-user experience with the company’s value

[13:15] The balancing act: product, marketing, and sales

[26:18] Designing a Fortune100 company from scratch

[32:26] Holly’s radical proposal

[34:32] Creating levels of security, control, and belonging for team members

[41:36] Does collaboration stifle or encourage creativity?

LinkedIn - Elias Rubel, Matter Made

Twitter - Elias Rubel

Matter Made Website

LinkedIn - Korina Edwards, Matter Made

Twitter - Korina Edwards

Matter Made Website

LinkedIn - Holly Chen, ExponentialX

Twitter - Holly Chen

ExponentialX Website