Today we’re talking all about marketing math and when a dollar doesn’t actually mean a dollar.   Highlights:   

1. How online marketers are using "marketing math" to boost their authority and sales
2. Why you shouldn't take the term "7 figure business" at face-value
3. The difference between vanity metrics and metrics that matter
4. What truly constitutes price and value and why arbitrarily setting "values" is mis-leading

  Links and Resources Mentioned in this Episode:    FREE Live Class: How to Stop Trading Dollars for Hours   Episode 017: Why You Should Stop Worrying About Making Six-Figures   Pricing Workbook Waiting List