Niching down can be scary especially if you're a multi-passionate creative. But in this episode, you'll discover how powerful it is for Laurence Lehman to focus on one target market - the French-speaking audience.

By focusing on the community she really wanted to serve, not only did Laurence nail down her audience, she managed to make an extra $52K from her calligraphy workshops in year one while maintaining the day job that she loves.

What You'll Learn in this Episode:

• Why it's important to focus on one target market
• How teaching can help you make money a lot faster than selling small products
• How to leverage a small audience to make more

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More Business Strategies and Resources:
Visit My Website: https://myedeleon.com
How to Start Your Online Business as an Artist: https://programs.myedeleon.com/obs-kit
Free Lettering CourseBook: https://myedeleon.com/sta
Free Weekly Training at Successful Creative Entrepreneurs Community:  https://www.facebook.com/groups/successfulcreativeentrepreneurs